Everyone knows the old saying, ‘Don’t judge a book by its cover’. It is wise to adhere to its message, but there are times when even the wisest sayings could be inaccurate. One particular scenario is when you are trying to sell a product. Despite how beautiful, interesting or innovative your product is, if you are going to put it inside

Have you ever wondered how pens are manufactured? In the United States, around 2 billion pens are produced every year, with the ballpoint pen being the most commonly used type there is. From its name, a ballpoint pen has a metal ball at its tip that rotates freely and leaves ink, allowing you to write or draw. Pen manufacturers produce millions of

Starting a small business needs more than just setting up shop and expecting customers to come pouring in. It’s also about image and how you market yourself to your customers. Although you are providing professional work, your business may not look the part. Problems, such as a non-working phone, an unresponsive email, and not having an online presence, can put